Essays and a podcast on cultivating creativity and original ideas. For builders of innovative products and brands.
From Unique Insight to Original Idea: A Founder's Process
As startup founders, we're on a quest for that elusive breakthrough idea - the one that could reshape an industry or create an entirely new one. But when it seems like every idea has already been thought of, how do we unearth truly original concepts? The landscape of
Pattern Breakers: Why Some Startups Change The Future – A Book Summary
Steve Blank calls "Pattern Breakers" by Mike Maples Jr. and Peter Ziebelman the most important start-up book of the last ten years. So I naturally picked it up. I found the concepts in it helpful to me, and important enough to write a book summary post that can
The ultimate book list on creativity and innovation for builders of products and brands
As builders, makers, and creators, we must innovate. Innovation requires us to generate original ideas that are both surprising and valuable. These ideas will emerge from the unique insights we gain, ultimately leading to our next creation. As I wrote in my Startup as artist essay, "The startup of
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